www.jcp.com/sweepstakes - 2015 JCPenney Black Friday Sweepstakes Win $10,000 . Merry Christmas America. Enter the JCPenney Christmas marketing promotion from J. C. Penney Corporation, Inc. for your chance to win Enter the JCPenney BlackFriday Sweepstakes at jcp.com/sweepstakes by Nov. 30 for a chance to win one of ten $10,000 cash grand prizes. JCPenney Black Friday Ad 2015. The giveaway promotion ends on December 1st, 2015 after Thanksgiving Holiday. How it works: To enter the jcp.com/sweepstakes you must visit a JCPenney store. HOW TO PARTICIPATE: During the Promotion Period, Entrants who visit their local J.C. Penney's (to find a participating JCPenney location go to www.jcpenney.com) will receive an Invitation (each containing a unique code) to enter the Sweepstakes (enter Sweepstakes at www.jcpenney.com/sweepstakes). Entrant will be instructed to follow the on-screen instructions on the site to complete the official registration and enter their Unique Code ("Code") found on their Invitation.